Biography art director

Biography

A British/Australian dual national and a graduate of Central St.Martins College of Art & Design, I’m an award-winning Creative Director with over 20 years of experience at some of London’s best creative, digital and PR agencies.

This hybrid background enables me to operate at the intersection of brand strategy, creativity and technology.

I’m able to deploy the right blend of strategic, storytelling and systems thinking to solve brand and business problems in culturally impactful and commercially effective ways – all with a focus on creating ideas worth talking about in social and earned media.

Comfortable leading and working within both traditional creative and cross-functional teams, I work in a collegiate way, setting a high bar for creative whilst supporting teams and building a culture of curiosity, collaboration and craft, whilst bringing clients along on the journey.

Highlights from recent years include overseeing some of adidas’ most high-performing